04Jun 2015

The short jokes and captivating stories to keep guests at a cocktail party from getting bored now rings true for content marketing as well. The internet age has significantly cut down a web user’s attention span. Like guests at a party they seek to be constantly entertained, never by the same thing and never for […]

01May 2015
male hand pressing Search button

From the age of “think before you leap” we have come to the stage where we say “Google before you speak”. This strange feeling of needing to consult Google must be very familiar to everyone. With the blessing of which it has become a serious challenge to win argument even with a 10 year old […]